BALMAIN Illuminating Shampoo White Pearl Balmain Hair Couture - My Public Beauty

BALMAIN Illuminating Shampoo White Pearl

Regular price $58.00
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Neutralize the appearance of brassy, yellow tones with the Balmain Hair Illuminating Shampoo - White Pearl. The luxurious formula drifts through your tresses, creating a sumptuous lather that releases a tantalising scent for a truly pampering experience. The shampoo works to offer the illusion of icy, ashy hues that stand out in a crowd, without drying out your locks and stripping them of natural essential oils.


An infusion of powerful pure Violet Pigments diminishes the appearance of warmer tones, instead brightening and adding radiance, while drenching each strand in long-lasting, touchable hydration. You deserve princess-like locks that leave a memorable impression wherever you go, so never compromise when it comes to toning shampoo.

Although the Illuminating Shampoo White Pearl can be used to neutralise yellow or warm tones, it is most effective to maintain the correct blonde tone in between colour services.


How To Use

Apply to wet hair, massage softly and rinse out thoroughly after 3 minutes. Repeat the treatment until the desired result is reached.



Due to the permanent brightening effect which can’t be washed out, excessive use is not recommended. Do not use the hair lightener on skin or clothes.


Backstage Secret

Use Illuminating Shampoo in combination with Ash Toner to maintain color between hairdressing sessions.



Aqua, MEA-Lauryl Sulfate, PEG-18 Glyceryl Oleate/Cocoate, Cocamidopropylamine Oxide, Glycerin, Butylene Glycol, PEG-4 Rapeseedamide, PEG-7 Glyceryl Cocoate, Polyquaternium-44, Glycol Distearate, Glycereth-2 Cocoate, Sodium Laureth Sulfate, Tetrasodium EDTA, Benzophenone-4, Ethylhexylglycerin, Sodium Benzoate, Phenoxyethanol, Iodopropynyl Butylcarbamate, Citric Acid, Parfum, CI 60730, Basic Violet 16.